How FEMA Drove 23,000 People to Join it's Online Community

National preparedness is everyone's shared responsibility—not just government's. While the responsibility for coordinating and advancing national preparedness and enhancing resiliency falls on the Federal Emergency Management Agency's (FEMA) shoulders, every person, group, and organization has a critical role to play. Since 2003, FEMA has used National Preparedness Month (NPM) to promote preparedness to the public. During NPM, citizens, community groups, and public- and private-sector organizations coordinate preparedness drills, trainings, and awareness activities. NPM has been successful, but FEMA has had to start from scratch each year to rebuild momentum.