The article presents suggestions that would increase effectiveness of trainers. There should be clarity about outcomes and measures. The trainers should ask participants to define their personal measures of success and should challenge them to make an explicit connection with the greater goals of the organization or team. The trainer's task is to lead people to insight and inspire them. The trainers should consider what key insights participants should gain. Translating commitment to action and helping participants empower themselves by defining barriers to action are some other suggestions for trainers to improve their effectiveness.