TD Magazine Article
Member Benefit
A Pragmatic Approach To Sales Training
Thu Jan 01 1987
Content
Discusses the emphasis on pragmatism in sales training. Description of Psychological Associates' ten-step approach to behavior sales training; Establishment of sales-behavior training goals; Instruction of selling techniques tailored to the positions observed on cognitive maps; Development of individual plans of action to achieve individual goals.
Discusses the emphasis on pragmatism in sales training. Description of Psychological Associates' ten-step approach to behavior sales training; Establishment of sales-behavior training goals; Instruction of selling techniques tailored to the positions observed on cognitive maps; Development of individual plans of action to achieve individual goals.
ISSUE
A Pragmatic Approach To Sales Training