TD Magazine Article
Member Benefit
All Aboard a Sales Training Journey
A travel-themed, gamified solution has improved KPMG employees’ understanding of the range of products and services the firm provides.
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Mon Dec 02 2024
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When it comes to sales training, traditional L&D offerings often focus on the behaviors necessary to make a sale or the information an employee needs to know to excel in their specialist product or service offering. Such practices create silos and do not allow for cross-selling. In addition, that strategy doesn't factor in that the designated seller or business development professional isn't the only person who makes a sale—every employee is involved in the process.
