The article reports on the survey conducted by the Creative Group on advertising and marketing executives in the U.S. Megan Slabinski, executive director at the Creative Group, believes that the implications are substantial because they represent a no-win state of affairs for all involved. The respondents were asked to provide their response to an associate seeking to thwart them professionally. As a result, 70% said that a one-on-one confrontation would be the best way to handle the situation.