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TD Magazine Article

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EXECUTIVE SUMMARIES June 2005

Published Wed Jun 01 2005

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The article presents information on the summaries of several articles that appear in the June 2005 issue of the journal "Training and Development." The paper "Build Your Business Acumen," by Barry Stern and Bob Walters focuses on business acumen and explains how WLP professionals respond to the market, their company's value proposition, marketplace differentiators and competitors. Business acumen means that WLP professionals understand business operations, apply financial data, use business terminology to gain credibility, recognize business priorities, create a value proposition, and advance the learning and performance business agenda. In another study "Making the Exemplary Normal," Paul Elliott, Elena Galbraith and Al Folsom weigh in on how regional sales success can be replicated across the company. The case study involves a software sales organization in one city that is outperforming its peers. The experts attempt to determine if the results are related to the talents of an individual and her management style, or if there are actions, procedures, and processes that can be replicated.

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EXECUTIVE SUMMARIES June 2005

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