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Mind over matter

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Fri Mar 01 1996

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Focuses on the corporate culture at Southwest Airlines, according to president, chairman and chief executive officer (CE) Herb Kelleher. \`Mental ownership' as the secret to organizational excellence.

Focuses on the corporate culture at Southwest Airlines, according to president, chairman and chief executive officer (CE) Herb Kelleher. \`Mental ownership' as the secret to organizational excellence.

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Mind over matter


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