TD Magazine Article
Member Benefit
Sales Marketing and Sex
Published Mon Jul 01 1985
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Content
Cites key survey findings regarding the impact of sexuality on sales and productivity in the selling process in the U.S. in 1985. Absence of a clear-cut policy that explains inappropriate sexual behavior with co-workers or clients; Sexual pressure exerted on women salespersons in exchange for a sale; Implications on marketing.
Cites key survey findings regarding the impact of sexuality on sales and productivity in the selling process in the U.S. in 1985. Absence of a clear-cut policy that explains inappropriate sexual behavior with co-workers or clients; Sexual pressure exerted on women salespersons in exchange for a sale; Implications on marketing.
ISSUE
Sales Marketing and Sex