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TD Magazine Article

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The Myth of Multitasking

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Thu Mar 01 2007

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The article reports on a survey conducted to 516 American workers by Apex Performance System regarding the concept of multitasking. Result shows that 75% of surveyed participants claimed that they do multitasking frequently, which indicates that they are much busier. However, Apex Performance founder Louis Csoka comments that even people believe that they are doing more through multitasking, the managers will tend to take advantage by expecting them to do more at once. Regarding attention spans, researchers found out that only one-third of the information shared during a call were retained when they were asked to type an email during a conference call. He asserts that the mental energy needed to complete a task limits what can be done at the same time.

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The Myth of Multitasking

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