TD Magazine Article
Member Benefit
Word Wiz: Superworker
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Use artificial intelligence to become more productive and creative.
Use artificial intelligence to become more productive and creative.
Tue Apr 01 2025
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A superworker, according to the Josh Bersin Company's The Rise of the Superworker report, is an employee whom artificial intelligence empowers to be more productive and creative. The report advises that companies should not use AI tools to eliminate jobs or cut costs, but rather they should use the technology to improve organizational and worker performance. Businesses can do so by scaling AI-powered initiatives to accomplish goals such as redesigning work, jobs, and organizational models.
A superworker, according to the Josh Bersin Company's The Rise of the Superworker report, is an employee whom artificial intelligence empowers to be more productive and creative. The report advises that companies should not use AI tools to eliminate jobs or cut costs, but rather they should use the technology to improve organizational and worker performance. Businesses can do so by scaling AI-powered initiatives to accomplish goals such as redesigning work, jobs, and organizational models.
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"Ultimately, AI business transformation will be led by companies focused on people, not just technology," CEO Josh Bersin notes in a press release. "Even as AI automates more routine work, it is the human value-add that creates competitive advantage."
"Ultimately, AI business transformation will be led by companies focused on people, not just technology," CEO Josh Bersin notes in a press release. "Even as AI automates more routine work, it is the human value-add that creates competitive advantage."
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Superworkers have come into vogue due to several factors, states the report, including AI systems gaining a more significant presence in the workplace, labor shortages, economic growth, low unemployment, and increased transparency around skills. To encourage the rise of the superworker, employers should create new, relevant roles that add value rather than buying off-the-shelf AI products.
Superworkers have come into vogue due to several factors, states the report, including AI systems gaining a more significant presence in the workplace, labor shortages, economic growth, low unemployment, and increased transparency around skills. To encourage the rise of the superworker, employers should create new, relevant roles that add value rather than buying off-the-shelf AI products.
