If you're like most people, the term gamification is often misunderstood. But gamification is simply about taking the psychology and motivation of games --- fun, challenge, achievement --- and applying it to real world, nongame situations. In this session, you'll experience firsthand how gamification design is used to create change within organizations. Gamification is becoming an incredibly successful industry. Organizations are seeking designers to help them explore the potential of gaming technology and ideas that produce behavioral and attitudinal change in education, talent development, productivity, and quality of life. Discover how to create a fun, collaborative gamification experience in which players are interested in greater interaction and understanding of the rules of the game. It's like getting a gold star for a good job . . . only better.