ATD Global
ATD China
Rapid Video Development for Learning Certificate
Video is the new flipchart. Learning and development professionals are increasingly called on to create video content that extends learning beyond the classroom; as well as to introduce more learning resources into classroom training. This program teaches learning professionals how to use consumer-level equipment to create engaging video that looks professional and reinforces learning. Participants will learn all aspects of shooting professional-looking video, from planning and pre-production, to shooting and recording sound, to editing and deployment. At the end of this program, participants will be able to confidently produce quality video quickly and affordably.
Video offers many advantages to trainers and their organizations that are looking to bring richer learning resources into the classroom, as well as extend learning to mobile and e-learning platforms. Well-produced didactic video enables learning professionals to offer visual learning content to participants wherever they want it, whenever they need it, and at whatever pace that works for their learning styles. Learning video reduces the time, hassle, and costs associated with attending events to gain knowledge which can be just as easily picked up virtually.
With advances in technology, cameras and editing software are cheaper and easier to use than ever before. However, not all video is created equal. To deliver effective training, didactic video needs to have carefully structured content that is easy to understand, reinforces learning, and looks professional.
This highly practical two-day workshop draws on both media psychology and learning theory. Participants will be taken through a step-by-step planning process for structuring learner-centered didactic video. Participants will learn how to plan a storyboard and write an engaging script. Participants will also learn the video production process, including how to streamline it to turn out video faster; how to use a camera; how to compose shots so they are clear and aesthetically pleasing; editing basics; and how to cut video together so it both reinforces learning and looks professional.
In this hands-on and interactive workshop, based on ATD’s bestselling book, Rapid Video Development for Trainers by Jonathan Halls, participants will have the opportunity to create actual learning videos using the camera provided in the program.
Find out more
Read two blog articles on developing solid media skills from expert facilitator Jonathan Halls:
Find out why facilitator Jonathan Halls values the Rapid Video Development program.
- E-Book: Receive a digital copy of Rapid Video Development for Trainers.
- Format and Technical Requirements
This is a two-day face-to-face learning event in which participants bring their laptops. ATD will provide a lightweight digital camera, tripod, and microphone for you to use in small groups. To learn more about the format and equipment requirements for this workshop, click here
This program is for learning professionals who need to make video content for use in the classroom, online, or on mobile platforms, along with those who are considering video as a skill to add to their professional toolkits.
By the end of this program, participants will be able to:
- Explain how video works as a communication method in relation to learning content.
- Understand how human cognition and adult learning theory apply to media content.
- Plan and structure a didactic video so the content is quick and easy to understand.
- Draw a video production storyboard that blocks out each shot size and camera position.
- Write a video script that follows the conventions of “writing to picture.”
- Create a production plan that includes logistics review, shot plan, responsibility chart, and risk assessment.
- Shoot video on a consumer-level camera with manual functionality.
- Cut shots together using a storyboard or timeline video editor and add appropriate message layers.
- Publish final video in a format appropriate to your distribution platform.
- Face-to-Face: 2 days
- On-Site: Flexible dates & duration
Earn 1.4 Continuing Education Units (CEUs) upon successfully completing this program. This program may be eligible for up to 14 CPLP recertification points. This program may be eligible for up to 14 APTD recertification points. This program has been pre-approved for 14 (General) recertification credit hours toward PHR, SPHR, and GPHR recertification through the HR Certification Institute. This program is valid for 14 PDCs for the SHRM-CP or SHRM-SCP. For more information about certification or recertification, please visit www.shrm.org/certification.
Participation in all originally scheduled days of the program is mandatory in order to receive the certificate of completion and 1.4 CEUs. Participants who miss more than two hours of the entire program will not be eligible to receive the certificate. Participants who fulfill the attendance requirement will receive a certificate at the end of the program.
Click here to view our cancellation policy.
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Jonathan Halls is an author, trainer, and coach. He wrote Rapid Video Development for Trainers (ATD Press, 2012) and was a contributing author to Speak More (River Grove Books, 2012) and the ASTD Handbook: The Definitive Reference for Training & Development, 2nd Edition (ATD Press, 2014). He is author of the ATD Infoline, “Memory & Cognition in Learning” (ATD Press, 2014) and has written numerous articles for TD magazine. Jonathan is an ATD BEST Awards reviewer and has sat on the advisory committees for the ATD International Conference & Exposition and TechKnowledge. The former BBC learning executive now runs workshops in media, communication, leadership, and creativity. He is on faculty at George Washington University and facilitates ATD’s Master Trainer Program, Training Certificate and Rapid Video for Learning Professionals Certificate program. Jonathan has been training, speaking, and coaching for 25 years in more than 20 countries. He describes his work as “at the intersection of media, communication, learning, leadership, and innovation.”Full Profile
