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Headquartered in Istanbul, Akbank is one of the largest banks in Turkey. The bank, with more than 800 branches, offers myriad banking services such as corporate and investment banking, private banking, commercial banking, and international banking. The bank’s more than 13,000 employees receive training through Akbank Academy, the organization’s learning and development institute. Due to the highly regulated nature of the banking industry, training is critical for Akbank’s employees to be current in the skills needed to perform their jobs.

While the academy already provides employees with in-person and online learning offerings through its course catalog, the academy team sought ways to engage learners and improve learning metrics. In 2017, the team implemented a gamified learning management system (LMS) with features such as badges, points, and coins to encourage course completion, increase mobile app usage, and motivate employee learning.

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We will be launching a new LMS soon, and already have a gamified employee recognition platform . This just sparked an idea about combining the two - the L&D team can recognize learners through the existing recognition platform and increase traffic to both!
Additionally, I really like the persona concept - creating an avatar of sorts that embodies all your different learners to make sure you are really connecting with various styles and generations.
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I like this. We are looking into a new LMS and one with this capability would be a plus!
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Some great ideas here!
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