ATD Blog

Crushing Sales Goals

Wednesday, December 20, 2017

To crush weekly, monthly, or yearly goals, reps need to deliver a superior sales experience. A new infographic from the RAIN Group Center for Sales Research outlines nine ways sales reps can succeed in 2018:

  1. Drive value.
  2. Grow accounts.
  3. Bring insights to buyers.
  4. Collaborate and listen.
  5. Minimize buyers risk.
  6. Find the domino.
  7. Be proactive.
  8. Manage your time for maximum sales productivity.
  9. Develop the skills you need to succeed.

Armed with this information talent development leaders focused on sales enablement can create training, coaching, and other tools that help build top producers.

For instance, RAIN Group found that 71 percent of companies do not believe their sellers manage time effectively. You can implement performance support and knowledge management tools that help reps access frequently changing product data. Data from RAIN Group also revealed that three-quarters of sales reps could do a better job collaborating with buyers (73 percent) and listening to buyers (75 percent). Sales coaching is one way organizations can help sellers shore up critical skills.


So, as you dive into 2018, take a look at the infographic and see whether any of the sales enablement initiatives you have planned for the upcoming year address these important issues.

9 Ways to Crush Your Sales Goals in 2018 InfographicSource:

About the Author

Ryann K. Ellis is an editor for the Association of Talent Development (ATD). She has been covering workplace learning and performance for ATD (formerly the American Society for Training & Development) since 1995. She currently sources and authors content for TD Magazine and CTDO, as well as manages ATD's Community of Practice blogs. Contact her at [email protected]

Be the first to comment
Sign In to Post a Comment
Sorry! Something went wrong on our end. Please try again later.