ATD Blog

Stop Calling It Boring: The Importance of Knowledge Management

Wednesday, November 16, 2016

Think knowledge management is a snooze? Think again.  

Without knowledge management, we would fail to share information with our co-workers, clients, and customers. We wouldn’t be able to branch out beyond formal classroom settings to enhance and develop employee performance. But who am I to tell you about the importance of this critical trainer tool? To uncover the true power of knowledge management I interviewed Marc Rosenberg, consultant, speaker, educator, and facilitator of ATD’s Knowledge Management Certificate Program. 

Listen to our podcast interview and discover: 

  • the importance of knowledge management for trainers and instructional designers 
  • how to use knowledge management as a performance improvement tactic 
  • the future of knowledge management in the learning and performance field 

Ready to get ahead of your peers? Enroll in our upcoming Knowledge Management Certificate Program today!

About the Author

Clara Von Ins is the Human Capital Specialist at the Association for Talent Development (ATD). Prior to working for ATD, Clara worked for the American Red Cross as the disaster program coordinator in Santa Barbara, California.

Clara received an bachelor’s degree from the Ohio State University in psychology and education. She is currently attending the University of North Carolina-Chapel Hill remotely to obtain a master’s degree in public administration with an emphasis on nonprofit management and community and economic development. 

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