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August 2020
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TD Magazine

Anchor App

Podcasts are a great resource to add to your learning toolbox, especially in this era where dispersed workforces are commonplace. Podcasts are not just for listening but also for creating learning content. Talent development professionals may find developing podcasts useful for microlearning or to reinforce principles shared during a training experience.

But if you are unsure how to begin, consider the Anchor app. Its easy-to-use functionalities enable inexperienced users to create content that rivals that of professionals.

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One of the app's key features is a visually driven episode builder. Using an iPhone, iPad, or Android device, you can create segments and transitions and import audio from different sources—such as a message from your CEO—and then rearrange all the components until you are happy with the final product.

Guests and co-hosts also can join podcast producers from anywhere in the world as long as they have the app. Moreover, in this age where measurement and metrics rule, the platform offers an analytics dashboard that can help content creators track which episodes are getting the most attention. You can distribute and upload your content to most major podcast platforms, such as Apple, Google, and Spotify.

According to the app, Anchor powers one in three of all new podcasts created worldwide, and the company has no plans to start charging for its service. Anchor has a singular mission, says Nir Zicherman, co-founder and chief technology officer, "that is to democratize audio—making it possible for anyone to start a podcast regardless of experience level, location, socio-economic status or anything else."

About the Author

The Association for Talent Development (ATD) is a professional membership organization supporting those who develop the knowledge and skills of employees in organizations around the world. The ATD Staff, along with a worldwide network of volunteers work to empower professionals to develop talent in the workplace.

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