June 2023
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Canva's Magic Write

Thursday, June 1, 2023

We all know the struggle of writer's block: sitting in front of a blank document as you rack your brain trying to get the words onto the page. But you're stuck. It may be time to turn to Canva's Magic Write, an artificial intelligence tool that saves users time by generating text using advanced algorithms.

Canva announced its expansion into AI with features built into the platform using the "Magic" brand—including Magic Presentation and Magic Design—earlier this year. Magic Write is designed to help users quickly draft copy, so all an individual needs to do is start with a prompt, which the tool will then use to create a first draft. Instead of starting from scratch, bypass brainstorming and outlining and jump right into editing an initial draft.


Even if you're stumped on what you want to write about, the tool's idea generator can get the wheels turning. From there, Magic Write will produce either short-form text, such as social media captions, or long-form text up to approximately 500 words per use.

Magic Write is available for free to anyone with a Canva subscription.

About the Author

The Association for Talent Development (ATD) is a professional membership organization supporting those who develop the knowledge and skills of employees in organizations around the world. The ATD Staff, along with a worldwide network of volunteers work to empower professionals to develop talent in the workplace.

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