September 2020
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TD Magazine

Cool Tool: Typeform

Tuesday, September 1, 2020

Data collection has a long history with talent development professionals. With help from Typeform, collecting data can be a more engaging experience for you and your respondents.

The tool enables you to create forms, polls, surveys, and quizzes from any internet- enabled mobile device, tablet, or laptop. The platform provides numerous templates, icons, and backgrounds from which to choose. Some of the available templates include surveys enabling respondents to rate job satisfaction, an onboarding process, and even employee engagement. Moreover, if you want to build your own survey, you'll have access to millions of images and videos that you can incorporate into data collection instruments.


As you formulate questions for forms and surveys, Typeform uses artificial intelligence to add conversational elements to the data collection experience. In final form, you can easily embed your data collection tool into webpages. You'll receive notifications when respondents complete the survey, which you can download to a spreadsheet.

Whether you use the tool to poll learners or to gather feedback on your virtual training session, Typeform is worth exploring. The free plan enables users to create up to three surveys they can disseminate however they choose. Additional plan options offer increased functionality.

About the Author

The Association for Talent Development (ATD) is a professional membership organization supporting those who develop the knowledge and skills of employees in organizations around the world. The ATD Staff, along with a worldwide network of volunteers work to empower professionals to develop talent in the workplace.

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