June 2013
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TD Magazine

Design for Attitude

Saturday, June 8, 2013

Emphasizing the role of attitude when designing and developing training can spell the difference between success and failure.

Thanks to Benjamin Bloom, we have a way to talk about the competencies our learning programs seek to develop:

  • Knowledge—the information you need to master a new skill
  • Skills—the activities that show you can perform the competency
  • Attitude—the passion, motivation, and confidence you bring to the competency.

Using that model yields the following insight

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