June 2013
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TD Magazine

Design for Attitude

Saturday, June 8, 2013

Emphasizing the role of attitude when designing and developing training can spell the difference between success and failure.

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Thanks to Benjamin Bloom, we have a way to talk about the competencies our learning programs seek to develop:

  • Knowledge—the information you need to master a new skill
  • Skills—the activities that show you can perform the competency
  • Attitude—the passion, motivation, and confidence you bring to the competency.

Using that model yields the following insight

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