How Entertraining

A credit union teaches its employees complex financial information through humorous stories.

Wed Oct 08 2014

Storytelling can be an effective way to train employees if used correctly. There is a fine line between an informative story and a boring one. Mountain America Credit Union, based in West Jordan, Utah, balances this line expertly with its Learning Through Storytelling training program. The program uses storytelling videos and in-class skits to train new employees on complex banking concepts in a surprisingly entertaining manner.

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ISSUE

October 2014 - TD Magazine

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