February 2011
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TD Magazine

How to Enhance Your Training Brand

Saturday, February 19, 2011

A company's brand is about more than a clever name or trendy logo. The training brand should also draw out customer connections that go deep into the hearts

and minds of learners.


The power of branding is a hot topic these days, but applying brand concepts to your training team or organization may sound challenging. In reality, the process of building your training brand may take some time and energy, but it's very manageable, and in the end, it is well worth the effort involved. Creat

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