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March 2014
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TD Magazine

Learning in the Fibers of the Organization

A major manufacturing company in Pakistan gets a learning and development makeover, with remarkable results to the business.

Rx
The following story was told by Raza Alvi, manager of training and development at Ibrahim Fibres.

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Client

Ibrahim Fibres, a polyester manufacturer

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Opportunity

Ibrahim Fibres is the largest manufacturer of its kind in Pakistan, employing about 5,000 people. To maintain its leading position in the market, CEO Naeem Mukhtar embarked on an initiative to promote employee develo

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