June 2022
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TD Magazine

Salesforce Unplugs From the Return-to-Work Mentality

Wednesday, June 1, 2022

In a pandemic-transformed world, employees may go from onboarding to exit interview without ever meeting colleagues in person. Salesforce is taking a fresh approach to create meaningful connections between employees through its new Trailblazer Ranch, a gathering place that reframes the concept of workspace. While it explores a permanent location, the software company is partnering with wellness center 1440 Multiversity and its 75-acre center amidst the redwood forests of Scotts Valley, California.

The ranch is intended for off-site meetings, onboarding, and talent development and offers employees a chance to unplug and reset with yoga, hiking, and enrichment activities such as journaling and group cooking classes. It also provides them opportunities to connect—or reconnect—to the corporate culture in a meaningful way.

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"Learning, planning, and team-building are important to the Trailblazer Ranch experience, but we can accomplish this in a whole new way—surrounded by nature, with wellbeing, giving back, and fun at the center," says Chief People Officer Brent Hyder. Salesforce is ready to discover whether gathering with co-workers is more engaging around a fire pit or a watercooler.

About the Author

The Association for Talent Development (ATD) is a professional membership organization supporting those who develop the knowledge and skills of employees in organizations around the world. The ATD Staff, along with a worldwide network of volunteers work to empower professionals to develop talent in the workplace.

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