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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate With Power and Impact
By Annette Simmons
Amacom, 240 pp., $24.95
Storytelling isn't something you only do around a campfire. In recent years, stories have been brought into the classroom, the boardroom, and the meeting room as a powerful tool for engaging, influencing, and instructing listeners. In the second edition of Whoever Tells the Best Story Wins, Simmons shows readers how they can use the power of story to