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July 2016
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Social_Development
TD Magazine
The Golden Rule Is Wrong

Why you shouldn't always treat people the way you would like other people to treat you.

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In business, in sales, in relationships, and in life, we often hear about the Golden Rule. Our mothers and grandmothers expounded upon its glory, and Mrs. Dennen, my fourth-grade elementary school teacher, told our class to always follow it: Do unto others as you wish done to you.

Treat others as you wish to be treated. One problem. What if I don't want to be treated like you? Fundamentally, people ar

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