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January 2016
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TD Magazine
Word Wiz: Shock Learning

Imagine getting a piece of information that entirely contradicts what you had believed. Or news so surprising, you wouldn't forget it in a hurry. Brian Tracy, a leadership author and speaker, calls this "shock learning." When we learn something that completely reverses our knowledge or understanding, we tend to remember it. The "shock" also can give us valuable insights: In his book Innovation and Entrepreneurship, Peter Drucker wrote that innovation in organizations ofte

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