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A Partnership Between Training and Marketing

Wednesday, November 2, 2011

The human resources and training departments are common partners in corporate initiatives. It is also not uncommon for marketing and sales to join forces to meet certain business objectives. However, most companies overlook the culture benefits that come when training and marketing work hand-in-hand.

Marketing personnel have the inside track on your customer base. They are the experts when it comes to launching new products, highlighting promotional campaigns, and communicating your brand. Mark

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