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Book Review: Making a Compelling Case for Change By Rick Maurer

Thursday, June 16, 2005

Going through an organizational change is never easy. But sometimes getting organizational buy-in for the necessary change is even harder than the change itself. You know the change is necessary, but how do you convince your key stakeholders?

Making a Compelling Case for Change, part of the Change Without Migraines series, outlines some simple steps to help you convince stakeholders that the change is important. Without that support, the book argues, change can become cumbersome and much more c

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