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Case Study: Linking Employee Engagement to the Bottom Line

Thursday, May 10, 2007

While the jump from employee engagement to ROI may be more than an intuitive leap of faith, little research has been able to draw a direct link between the two. With the help of a national restaurant chain, DecisionWise compared engagement measures with performance factors, such as profitability, turnover, and customer service.

Defining engagement by employee population

We started by meeting with groups of employees to identify what engagement meant to them. The workforce consists of two very

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