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Human Capital Strategy for Social Media

Saturday, March 26, 2011

A human capital strategy for social media - organized around defining talent needs, discovering sources of talent, developing talent for ongoing high performance, and deploying talent to the most appropriate areas of the business - is critical to a company's ability to effectively embrace and benefit from social media.

Just as consumers today can define and create their own content using YouTube or Wikipedia, employees now can define and create their own people practices without any central

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