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In Action: Conducting Needs Assessment (Book Excerpt)

Chapter: Overcoming Resistance to a Successful Diversity Effort, Nestle Beverage Company

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Workforce diversity is an issue that addresses not only skills but also people's long-held values. Because of this, diversity strategies and workshops often fail to generate the buy-in and commitment required for success. However, one company has had initial success, in part because of the needs assessment that was a cornerstone for designing the overall diversity change process and associated training.

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