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Innovation: The New Leadership Competency

Friday, June 15, 2012

As the economy becomes more globalized and commoditized, companies are embracing a new business model that places greater emphasis on innovation, creativity, and design to distinguish their products and services. The brass ring of innovation is a breakthrough product that gives companies a significant competitive edge and a higher margin.

Most companies have already sought opportunities for customization and added value to already existing products to offset the increasingly narrow profit margi

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