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Leading with Your External and Internal Customers

Tuesday, July 27, 2010

You've probably heard the acronym VIP, which is commonly defined as very important person. But to develop a more personalized kind of relationship, many benchmark companies have shifted the meaning of VIP to very individual person. To succeed in the marketplace, world-class organizations realize that they must understand their customers uniquely and completely and tailor their products and services to best fit the needs of their customers.

In this age of mass customization, this reality can

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