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ROI Is DOA: How ROE Is a Better Measure of Training Success Than ROI: A Results Contract Can Prove It

Thursday, May 26, 2011

For most people, DOA refers to Dead on Arrival. For learning professionals, DOA means "Demanded by Older Authorities." ROI for training is an "old technology" used by older leaders or maybe just old "thinking" leaders. It is an outdated process.

Outdated, however, doesn't mean useless. Kerosene lamps are outdated, but they are far from useless. In fact, in certain situations, they may be preferred over a flashlight when the power goes out. While few of us may p

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