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Selling Your Sales Training

One of the challenges sales trainers face is getting clients to buy into what really must be done to improve a situation. To be effective at this, we must engage all levels of an organization to learn about its culture and mission, which in turn helps us better comprehend a client's goals. People want to hire a sales trainer who listens to - and hears - what they have to say. To come up with the right plan of action, you must interview not only the person hiring you but also the sales manage

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