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Trends Shaping the Sales Profession

1. Globalization

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Every day, more companies are developing strategies to distribute their products or services to new customers, in new industries, and in more locations. Salespeople are often the front line of a company's presence in a new country, but they can face potential language, cultural, and geographic challenges that require specialized knowledge to overcome. These dynamics increase the level of teaming necessary to create the right solution to meet customer demands. These teaming

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