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Using Strategic Planning to Design a Technical Training Program

Saturday, July 16, 2005

Success in business requires a strategic plan that leverages an organization's strengths and resources. Success in managing a training program relies on the same principles. But with constant budget cuts and time restraints, training programs often get the short end of the stick.

Despite these challenges, JWT Detroit, the midwest arm of a large New York-based communication agency, has continually boosted its training program since 1998. They've done this without an increase in staffing

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