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ATD’s Handbook for Measuring and Evaluating Training, 2nd Edition

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ATD’s Handbook for Measuring and Evaluating Training, 2nd Edition

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Get the A-to-Z Resource on Training Evaluation

Get the A-to-Z Resource on Training Evaluation

Content

Fully revised and updated, ATD’s Handbook for Measuring and Evaluating Training is the comprehensive go-to reference for talent development professionals in need of immediate measurement and evaluation (M&E) guidance. Edited by M&E powerhouse Patti Phillips, with contributions from 30 expert practitioners, this handbook provides an essential roadmap to developing effective processes to prove the value and impact of your learning and development programs.

Fully revised and updated, ATD’s Handbook for Measuring and Evaluating Training is the comprehensive go-to reference for talent development professionals in need of immediate measurement and evaluation (M&E) guidance. Edited by M&E powerhouse Patti Phillips, with contributions from 30 expert practitioners, this handbook provides an essential roadmap to developing effective processes to prove the value and impact of your learning and development programs.

Content

Training measurement and evaluation is one of the top frustrations of a talent development professional's job. At first glance, it appears to be a drain on precious time and resources, yet it is a critical function for understanding the results and proving the value of L&D programs. If not conducted properly, it can yield questionable results, lack of accountability, and stakeholder skepticism. All to say, TD professionals must have a solid foundation in measurement and evaluation to do their jobs effectively.

Training measurement and evaluation is one of the top frustrations of a talent development professional's job. At first glance, it appears to be a drain on precious time and resources, yet it is a critical function for understanding the results and proving the value of L&D programs. If not conducted properly, it can yield questionable results, lack of accountability, and stakeholder skepticism. All to say, TD professionals must have a solid foundation in measurement and evaluation to do their jobs effectively.

Content

With this handbook, you’ll feel confident each time you face an M&E challenge, from planning the evaluation and collecting and analyzing data to optimizing results and making evaluation efforts work in your organization. You will use the data to improve your training programs and meet the standards your organization strives for.

With this handbook, you’ll feel confident each time you face an M&E challenge, from planning the evaluation and collecting and analyzing data to optimizing results and making evaluation efforts work in your organization. You will use the data to improve your training programs and meet the standards your organization strives for.

Content

The updated edition includes new chapters on how to tell the evaluation story to business leaders, visualize data in reports, and leverage artificial intelligence smartly as well as refreshed chapters on all the M&E fundamentals. Rich in real-life application, it offers practitioner tips, knowledge checks, and support resources and references. Your advisors along the way are an impressive array of experts from the field, each chosen for their knowledge, experience, and actual results in specific areas.

The updated edition includes new chapters on how to tell the evaluation story to business leaders, visualize data in reports, and leverage artificial intelligence smartly as well as refreshed chapters on all the M&E fundamentals. Rich in real-life application, it offers practitioner tips, knowledge checks, and support resources and references. Your advisors along the way are an impressive array of experts from the field, each chosen for their knowledge, experience, and actual results in specific areas.

Content

Whether you’re a trainer, manager, professor, or student of training evaluation, this handbook has been designed to meet your needs.

Whether you’re a trainer, manager, professor, or student of training evaluation, this handbook has been designed to meet your needs.

Content

Book Details

Book Details

  • Content

    ISBN: 9781960231246

    ISBN: 9781960231246

  • Content

    Pages: 536

    Pages: 536

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    Publication Date: June 2025

    Publication Date: June 2025

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    Formats: Paperback, PDF

    Formats: Paperback, PDF

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    Product Code: 112508

    Product Code: 112508

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About the Authors

Patti Phillips, Ph.D., CPTD

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Patti P. Phillips, PhD, CPTD is CEO of ROI Institute and has been a driving force in the global adoption of the ROI Methodology®. Her work as an educator, researcher, consultant, and coach supports practitioners as they help organizations and communities thrive. Patti has authored and edited more than 100 books on measurement and evaluation.

Patti P. Phillips, PhD, CPTD is CEO of ROI Institute and has been a driving force in the global adoption of the ROI Methodology®. Her work as an educator, researcher, consultant, and coach supports practitioners as they help organizations and communities thrive. Patti has authored and edited more than 100 books on measurement and evaluation.

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