Maximizing the Power of Microlearning

Incorporate Microlearning Campaigns to Reach Business Goals

Whether you’re an L&D veteran who has “been there, done that” or are just starting out, it’s time to get smarter about microlearning, and expert Robyn A. Defelice can help.

Expanding on her first groundbreaking book, Microlearning: Short and Sweet, Robyn offers a new and more complete definition of microlearning as a concept, a method, and a product—all of which L&D professionals need to understand to create successful microlearning campaigns that target key business goals. She introduces a six-factor framework that leaders and managers who develop organization-wide learning initiatives can use to create top-notch microlearning strategies to fit their organizations’ learning needs. She also offers designers a set of seven principles (tool capacity, context, global equity, conciseness, meaningful media, action, and overuse) for creating microlearning solutions that work.

Packed with real-world stories, tips from experts in the field, activities, and tools and templates in every chapter, Maximizing the Power of Microlearning provides foundational, research-based information in a relaxed, accessible style.

As the microlearning landscape continues to evolve, professionals at all levels need clarity and guidance about what microlearning really is. In this book, Robyn offers that clarity. She addresses confusion head-on and provides insights, strategies, and practical advice to L&D professionals looking to improve learning experiences and business outcomes.