Surveys From Start to Finish (TD at Work)

Content

If you want to know what your employees or customers think, a survey may be the answer. But surveys provide valuable and accurate data only when they are conducted correctly. This issue of TD at Work will help you design and administer effective surveys. “Surveys From Start to Finish” offers tips for determining when to conduct a survey, what type of survey to use, whom to survey, what questions to ask, and how to get the information you need. In the issue, you will find:

If you want to know what your employees or customers think, a survey may be the answer. But surveys provide valuable and accurate data only when they are conducted correctly. This issue of TD at Work will help you design and administer effective surveys. “Surveys From Start to Finish” offers tips for determining when to conduct a survey, what type of survey to use, whom to survey, what questions to ask, and how to get the information you need. In the issue, you will find:

• Content

  steps for creating a survey

  steps for creating a survey

• Content

  an overview of survey types

  an overview of survey types

• Content

  best practices for survey scales

  best practices for survey scales

• Content

  sample survey questions

  sample survey questions

• Content

  job aids for survey planning

  job aids for survey planning

• Content

  discussion of legal and ethical considerations.

  discussion of legal and ethical considerations.