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Kevin Cope is the author of Seeing the Big Picture, a number 1 Wall Street Journal and New York Times bestseller. Cope is the founder and CEO of Acumen Learning, an ISA Training Company of the Year. Cope’s clients include some of the most respected and profitable companies in the world, including 23 of the Fortune 50. He has served as a speaker at national conventions, including the Association for Talent Development and the Society for HR Management. He has also been a guest on news and business talk radio programs, including National Public Radio. Chief Executive and Fast Company have featured Cope as well.

Kevin Cope 

 Reframe L&D as an investment rather than a cost center. 

Avoid the Struggle to Gain Buy-In

When employees build business acumen, they see how their work connects to the company’s success. 

Why Business Acumen Is Every Employee’s Competitive Edge

Developing business acumen helps us cut through this complexity, get a bird’s-eye view of a business, and understand our specialized roles within it.

You Need Business Acumen to See the Big Picture

The Virtuous Cycle of Business Acumen: Linking Your Company's People and Profit Strategies

Reboarding is a powerful way to use the expertise and perspective of learning and development to create real, powerful business results.

When People Come Back to the Office: A Learning Leader's Guide to Reboarding

Where Do New Ideas Come From?

Three Core Beliefs to Guide Coaching

Kevin Murray is associate director of commercial leadership excellence forAstraZeneca.Kevin started his career as a high school biology teacher and transitioned into the world of pharmaceutical sales with a very successful career spanning 28 years. He has spent the last 20 years in various leadership roles with responsibilities for teams and deliverables in the clinical, business acumen, sales, coaching and leadership development spaces.Kevin holds a dual Bachelor's degree in biology and secondary education from SUNY Geneseo, and is a graduate of Coach U’s Core Essentials Fast Track Program. He is a decorated sales leader and a certified facilitator in NeuroLeadership Institute’s Brain-Based Coaching program, Everything DiSC, and Miller-Heiman Strategic Selling. A lifelong learner, Kevin continues his journey by attending and speaking at various conferences and participating in interviews with external organizations.He is currently studying the strategic use of artificial intelligence in organizations as part of a Massachusetts Institute of Technology program to help support and inform his primary interest in the use of AI to enhance coaching quality.

Kevin C. Murray

Kevin Freer, PhD, is a member of the core faculty at Capella University in the Training & Performance Improvement Specialization. He teaches graduate-level courses in evaluation and return on investment.

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