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Heather Reed, APTD

Heather Reed is an instructional designer with Press Ganey Associates, a leading provider of patient experience measurement, performance analytics, and strategic advisory solutions for healthcare organizations across the continuum of care. Heather is responsible for designing patient experience, employee engagement, patient safety, and healthcare quality education. Her primary focus is developing instructor-led training, but she also designs e-learning and written educational materials. In her role at Press Ganey, Heather supports client training efforts by teaching clients about Press Ganey’s online data analysis tools, offering specific strategies for using data to improve the patient experience.Prior to her role as an instructional designer, Heather served Press Ganey clients as a patient safety culture project manager and as a client improvement manager. Within these two roles, Heather was largely responsible for helping clients to interpret data so that they could improve safety culture and patient experience in a targeted fashion. Heather obtained a bachelor’s degree from Purdue University in 2003. In addition to obtaining her Associate Professional in Talent Development certification in 2017, Heather is working to achieve Certified Instructional Technologist certification, which is based on the Mager-Pipe criterion-referenced instruction model.

Heather Reed

September 2018 - ATD Links

We must use what experts call lateral leadership. Lateral leadership is all about getting things done when you are not the boss. It is leadership without the title or position. Lateral leadership concepts tell us that instructional designers are chan

Influencing Without Authority in Instructional Design

May 2018 - ATD Links

Adapting Elementary Education Ideas for Adult Learners

Ask an APTD!

If I could share any advice for an aspiring APTD, it would be to take the risk and commit to taking the exam by scheduling the date of your test.

Becoming an APTD Takes Commitment and Context

Heather Cole is a senior learning consultant at TiER1 Performance. She is passionate about building memorable experiences that help people reach their goals and do their best work. With a background in instructional design and education, Heather brings a unique suite of skills and valuable perspective to performance challenges. Outside of work, Heather loves reading, hiking, and acrylic paint pouring.

Heather Cole

Heather Younger is a best-selling author, international speaker, consultant, adjunct organizational leadership professor, and facilitator who has earned her reputation as “The Employee Whisperer.” Her experiences as an entrepreneur, manager, attorney, writer, coach, listener, speaker, collaborator, and mother all lend themselves to a laser-focused clarity into what makes employees of organizations and companies—large and small—tick.As a champion for positive change in workplaces, communities, and our world at large, Heather founded Employee Fanatix, a leading employee engagement and leadership development consulting and training firm, to inspire others by teaching the kind of caring leadership that drives real business results.Heather hosts the weekly podcast Leadership With Heart, which uncovers what drives leaders from all over the world and all walks of life to be more emotionally intelligent leaders. Her book The 7 Intuitive Laws of Employee Loyalty hit the FORBES Must-Reads list and is a go-to source for HR professionals and organizational leaders seeking insight into their organization’s dynamics. Her upcoming book, The Art of Caring Leadership, was published April 2021.

Heather Younger

September 2025 - TD Magazine

Thrive even when organizational leadership isn’t present.

Be the Leader You Need in Uncertain Times

Government agencies need to shift from an inward mindset to an outward mindset to future-proof their workforce.

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