Dayna Williams
  • ATD Blog
    Wednesday, September 04, 2019
    The research has been definitivecoaching as a management practice and discipline is highly effective as a means of supporting salespeople as they navigate through a challenging, ambiguous,...
  • ATD Blog
    Friday, August 23, 2019
    When preparing to build a highly effective sales force, much emphasis is placed on putting the right people into the right roles. Its likely that these new hires dont possess the core...
  • ATD Blog
    Wednesday, August 14, 2019
    Implementing a dynamic sales development approach can be a game changer for companies. As you look across your business landscape, there are a plenty of learning opportunities to include in...
  • Video
    Tuesday, July 16, 2019
    As sales enablement strategies continue to grow, reoccurring topics often are top of mind for the practitioners accountable for making recommendations and driving outcomes. Well discuss...
  • ATD Blog
    Wednesday, May 15, 2019
    However, sales enablement practitioners also recognize that if they cant package up that knowledge and use it to influence the business, then they risk being viewed by the C-Suite as a more...
  • ATD Blog
    Thursday, March 07, 2019
    One of the many ways that sales enablement provides consistent support to the salesforce is through ongoing maintenance of tools and resourceschief among them being the sales training...
  • ATD Blog
    Friday, February 22, 2019
  • ATD Blog
    Thursday, February 14, 2019
    By now, most sales enablement professionals recognize the value of a sales playbook. For this reason, one of the first decision points around how to build or improve a sales playbook is...
  • TD Magazine
    Friday, February 01, 2019
    For the sales enablement team, becoming a strategic business adviser starts with the decision to align. Not only was this event a first for ATD, but by all accounts, it was a first for the...
  • ATD Blog
    Wednesday, July 18, 2018
    Sales training and its many forms is one lever that gets a lot of attention as we focus in on the relevancy of content, the immediacy of delivery, and most importantly, the salespersons...