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Chapter Leaders Conference

ALC brings together ATD chapter leaders from across the country. Current and upcoming board members will network with fellow chapter leaders and share best practices for running an ATD chapter. Your chapter benefits from the knowledge you gain and the people you meet at this can't miss chapter event. 

October 6-8, 2016, Crystal City, VA 

Hotel, Transportation, and Restaurants: 

Renaissance Arlington Capital View
2800 South Potomac Ave
Arlington, Virginia 22202

Call to reserve your hotel room today! 
Book by September 14, 2016 at 6 p.m. EST for the discounted rate of $179/night for single/double occupancy. Be sure to mention the ATD Chapter Leaders Conference. 

All sessions and activities take place at the Renaissance Arlington Capital View in Arlington, Virginia. A complimentary airport shuttle service is offered to/from the Renaissance and Reagan National Airport (DCA). Please contact the hotel to schedule shuttle service. 

The Renaissance is located in an area of Arlington, Virginia known as Crystal City. The nearest airport is Ronald Reagan Washington National Airport (DCA), located one mile south of the hotel. Click here for more on getting around Crystal City.

More information to come! 

Download the ATD Events Mobile App:

Access the schedule of events, session descriptions, and special event information for ALC, TechKnowledge, and the ATD International Conference via the ATD Events mobile app. Look for this in the Apple Store or Android Play Store


Follow @ATDChapters and use the hashtag #ATDALC to participate in the conversation!

Request for Proposals is now closed. 

Selected speakers will be notified at the end of June. 

Has your chapter achieved excellence in membership, marketing, volunteer engagement, or programming? Does your chapter have stand-out successes and best practices to share with other chapter leaders? If so, submit your proposal for a session and share your ideas at the 2016 ATD Chapter Leaders Conference (ALC)! More than 300 chapter leaders from across the country will gather for engaging discussions, enlightening content, and valuable networking opportunities. Please join us!

If selected - what’s in it for you? 

  • Session facilitators receive a complimentary conference registration ($195 value).

  • Help other chapters achieve success by sharing your chapter’s ideas and insights.

  • Facilitate groundbreaking discussions and be recognized by your peers as a thought leader.

We look forward to hearing from you! 

Be prepared!

Find out what the selection committee looks for in a proposal.

View this RFP resource webcast hosted by the ALC Program Advisory Committee.


Session Facilitator Benefits: Session facilitators are extended complimentary conference registration (a $195 value), along with one co-facilitator if necessary. Facilitators are acknowledged in the program guide and on the ALC website. 

Session Length: Most sessions will be allotted 75 minutes. However, some proposals selected by the committee will be slotted for a 45-minute sunrise session block, if the topic or content is better suited for a shorter time frame. Please indicate within your submission if you believe your topic is a better fit for one of the shorter sessions.

Hands-On Clinics: These are two-hour, workshop-style sessions in which the participants learn by doing. Clinic facilitators will dedicate a large portion of their session to guiding participants through a project, a work plan, or practice exercises. Participants may be asked to do pre-work, bring documents or data from their chapter, or bring a laptop to use during the clinic.

Session Objectives: The objective is to share a best practice from your role as a chapter leader. Describe a specific initiative, tool, or process—something concrete that the participants can take with them and directly apply in their own chapter. Discuss what worked well and the lessons learned while implementing the objective. This is your opportunity to share some helpful hints with your fellow chapter leaders. 

Session Facilitation: Each session must reflect facilitation skills that model our profession at the highest level. Additionally, the session must provide opportunities for participant interaction and engagement. Proposals that appear to be presentations or lectures will not be selected for the conference.
In your proposal, please describe clearly how you plan to create the desired level of participant interaction. As a rule of thumb:

  • No more than 50 percent of the session time should be allotted for facilitator-to-learner interaction (a presentation or slides). The other 50 percent of the session time should be allotted for learner-to-learner or learner-to-facilitator interaction.

If you have questions regarding the ALC Request For Proposals, please contact Erin Strider, Project Manager, Chapter Services.

ALC Preconference

Thursday, October 6, 2016

ALC Preconference Workshop: Maximize Your Chapter’s Marketing and Communication Strategy

Why attend? 

  • Participate in a hands-on, interactive, workshop-style program. 
  • Network and share best practices with fellow chapter leaders.
  • Leave with something you can use immediately within your chapter. 

In this preconference workshop you will discuss:

  • What is marketing? What is communication?
  • Examples of successful chapter marketing and communication strategies.
  • What does being strategic in marketing and communications mean? (For example, an event email also markets membership.)
  • Creating strategic communication and marketing partnerships.
  • ATD resources: How to use the style guide, logo, templates, and more!
  • Developing and maintaining a dynamic website that goes beyond event registration.
  • Creating eye-catching email templates and how to use them.
  • Social media: Go beyond marketing events (for example, creating an ongoing presence).
  • Developing an actionable, complete marketing campaign that gets attention.

Tickets must be purchased for this event. You may purchase preconference workshop tickets during the main conference registration checkout process. The preconference ticket rate is $75, and availability is limited. 

More information to come! 

Evening Welcome Networking Event (All attendees)

Early arriving attendees are invited to attend this informal opportunity to connect and network with fellow chapter leaders. This is also a great opportunity to pick up your credentials and conference materials from the registration desk, get a sneak preview of the ATD Store, download the ALC mobile app, and meet your Chapter Relations Manager (CRM) and National Advisor for Chapters (NAC).

Preconference Schedule (subject to change)

Workshop: 10 a.m.-4 p.m. 
Networking Event: 5-7 p.m.
Meet-to-Eat Networking Dinners: 7 p.m. 

Keynote Speakers 

Tony Bingham

Tony Bingham 

Tony Bingham is the president and CEO of the Association for Talent Development, formerly ASTD, the world’s largest professional association dedicated to those who develop talent in organizations. Tony works with a staff of 130, a Board of Directors, and a worldwide network of volunteers to empower profes­sionals to develop talent in the workplace. 

Tony believes in creating a culture of engaged, high-performing teams that deliver extraordinary results. Deeply passionate about change, technology, and the impact of talent development, his focus is on adding value to ATD members and the global community of talent development professionals. He believes that aligning talent development efforts to business strategy, while utilizing the power of social and mobile technology for learning, is a key differentiator in business today. 

Michael Bungay Stanier

Michael Bungay Stanier is the senior partner of Box of Crayons, a company best known for its coaching programs, which give busy managers practical tools to coach in 10 minutes or less.

While founding Box of Crayons in 2002, Michael lived in Australia, England, the United States, and Canada (his current home), where he worked in the fields of innovation and change management.

He’s written a number of books, the best known of which is Do More Great Work, with almost 100,000 copies sold. He’s proudest of End Malaria, a collection of essays that has raised $400,000 for Malaria No More. His latest book is The Coaching Habit.

To balance all this out, Michael was banned from his high school graduation for “the balloon incident,” was sued by one of his law school lecturers for defamation, and managed to give himself a concussion while digging a hole as a laborer.

He was the first Canadian Coach of the Year and is a Rhodes Scholar.

Session Facilitators

ATD Chapter Leaders Conference sessions are facilitated by current or past ATD chapter leaders and provide opportunities to share best practices for running an ATD chapter. 

ALC 2016 Facilitator Resources:

  • Special AV/Room Request Forms and Book Referral Request Forms should be submitted no later than August 24. 

  • PowerPoint Template (ATD will provide in advance): All Session Facilitators and Speakers are encouraged to use the ALC branded slide deck. All decks submitted will be accessible from the ALC mobile app. 

  • Electronic Handouts are due by September 9. Upload your slide deck and additional documents via online form.

  • Room Diagrams (coming soon!)

ATD’s annual Chapter Leaders Conference (ALC) provides many opportunities for you to deliver your message to the nation’s top ATD chapter leaders and presidents. ATD has more than 100 chapters across the country, each led by a volunteer leadership board. More than 300 of these volunteers gather each fall in the Washington, D.C. area to share best practices, network, and learn about new resources to support their chapter. ALC attendees are the program decision makers for their respective chapters.

The following sponsorship opportunities are still available:

  • Premier Conference and Wifi Sponsor, $3,500
  • Resource Expo Sponsor, $1,000
  • Mobile App Sponsor, $500
  • Scholarship Sponsor, $200

Download the 2016 ALC Sponsor Packet for the complete list of sponsorship benefits.

    Early Bird Registration Rate: $175 

    Register Today and Save!

    Early Bird Registration is available until July 31, 2016. 

    (Full conference registration rate is $195 after early bird rate has ended. Ticket includes Friday and Saturday conference activities only. Preconference tickets must be purchased separately.)

    Conference Team Registration

    5 for the price of 4! Purchase one ALC team ticket for a rate of $780, and identify five chapter leader team members to attend. All five team members must be from the same chapter and identified by October 1. To register as a chapter team, please complete this form. For questions regarding chapter teams please contact Natasha Porter

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