Talent Development Leader
Is Coaching Worth It?
Find out whether the benefits outweigh the expense and effort.
AS
By
Tue Jan 21 2025
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For organizations, coaching leads to lower turnover rates and increased productivity. For employees, coaching increases skills, performance, job satisfaction, and engagement.
The practice, however, is a costly investment. In fact, research from ICF Global Coaching predicted that the global coaching industry reached $4.5 billion in 2024. Many companies question whether the benefits outweigh the expense and effort.
![[a coaching whistle] 109,200
The number of certified coach practitioners worldwide
[a calendar with 12 boxes; three boxes are shaded black] 9 months
The average length of an executive coaching engagement
Half
of organizations rate their formal coaching programs as highly or very highly effective.
[a bar graph with 4 bars; 3 are a different color. Two people run up the bar graph like steps to achieve a flag] 3/4
of companies say a primary benefit of formal coaching programs is improved leadership and management skills.
[three stars; two are black] 1/3
of frontline leaders say they want more coaching than they currently receive from their managers.](https://assets.td.org/transform/a2972417-2f53-4904-a6b7-5080b0ac49f8/by-numbersWinter2025-1)
Sources
ATD, Coaching: Enhancing Leadership and Performance, 2022; DDI, Creating a Coaching Culture Is the Competitive Advantage That You Need, 2024; ICF, 2023 ICF Global Coaching Study, 2024