Joining a professional association can offer several benefits to both individuals and organizations. Here are some tips to help convince your boss of the value of ATD membership!
Joining a professional association can offer several benefits to both individuals and organizations. Here are some tips to help convince your boss of the value of ATD membership!
Content
Use our handy email template to help your manager understand why an ATD membership is a cost-effective way for you to add value to your organization. Include the brochure to provide additional details.
Use our handy email template to help your manager understand why an ATD membership is a cost-effective way for you to add value to your organization. Include the brochure to provide additional details.
Thousands of resources, including ready-to-use tools and templates, research, best practices, and industry news, to help you stay up to date on the latest trends and developments in the industry.
Thousands of resources, including ready-to-use tools and templates, research, best practices, and industry news, to help you stay up to date on the latest trends and developments in the industry.
Content
Hundreds of professional development opportunities, such as conferences, courses, and free webinars, to help improve your knowledge and skills, which can help the organization as a whole.
Hundreds of professional development opportunities, such as conferences, courses, and free webinars, to help improve your knowledge and skills, which can help the organization as a whole.
Content
Opportunities to network with other talent development professionals, which can lead to new business opportunities, partnerships, and collaborations. Professional Plus Membership gives you access to 99 micro courses that assess your knowledge base and tailor content in real-time to your unique learning needs.
Opportunities to network with other talent development professionals, which can lead to new business opportunities, partnerships, and collaborations.
Professional Plus Membership gives you access to 99 micro courses that assess your knowledge base and tailor content in real-time to your unique learning needs.
Content
If you are a Student, Young Professional or Senior (over 65), you are eligible for discounts on your annual dues. And don't forget that there are 80+ local ATD chapters across the country. Join the one nearest you for a $30 discount on dues!
If you are a Student, Young Professional or Senior (over 65), you are eligible for discounts on your annual dues. And don't forget that there are 80+ local ATD chapters across the country. Join the one nearest you for a $30 discount on dues!
Content
Step Two: Convince Your Boss
Use these talking points and resources to prepare for your conversation!
Content
Below are some best practices and things to consider when preparing for your conversation:
Below are some best practices and things to consider when preparing for your conversation:
Content
Before the meeting, introduce ATD membership with a quick email. Check out some of our templates below!
Before the meeting, introduce ATD membership with a quick email. Check out some of our templates below!
Content
Choose a weekly check-in, goal-setting session, or another appropriate time to have the conversation.
Choose a weekly check-in, goal-setting session, or another appropriate time to have the conversation.
Content
Be prepared to present the benefits of membership in a clear and concise manner. This can help to alleviate any concerns or objections.
Be prepared to present the benefits of membership in a clear and concise manner. This can help to alleviate any concerns or objections.
Content
Content
Highlight how your organization is always striving to improve your training and development initiatives, and emphasize how you believe that ATD could provide your organization with valuable resources and connections to help you achieve your goals.
Highlight how your organization is always striving to improve your training and development initiatives, and emphasize how you believe that ATD could provide your organization with valuable resources and connections to help you achieve your goals.
Content
Discuss why you were drawn to ATD. Focus on the wealth of resources, including tools, templates, articles, research reports, and best practice guides.
Discuss why you were drawn to ATD. Focus on the wealth of resources, including tools, templates, articles, research reports, and best practice guides.
Content
Talk about how you think it would be beneficial to connect with other professionals in the industry who are facing similar challenges and can offer insights and solutions.
Talk about how you think it would be beneficial to connect with other professionals in the industry who are facing similar challenges and can offer insights and solutions.
Content
Underscore that joining ATD requires an investment, but you believe that the benefits will outweigh the cost. As a member, you would have access to exclusive discounts on courses, conferences, and products that could help your organization save money in the long run.
Underscore that joining ATD requires an investment, but you believe that the benefits will outweigh the cost. As a member, you would have access to exclusive discounts on courses, conferences, and products that could help your organization save money in the long run.
Content
Downloads
Ready-To-Use Email Templates
2025-Convince Your Boss-Email Template-Long
docx
2025-Convince Your Boss-Email Template-Short1
docx
2025-Convince Your Boss-Email Template-Short2
docx
Step Three: Follow Up
Content
Follow up your conversation about joining ATD by reviewing what drew you to membership. You might reiterate the association's commitment to providing resources and connections to help organizations improve their training and development initiatives. Underscore how your organization is always striving to improve your practices and stay ahead of industry trends, and how you believe that ATD could provide you with valuable support in achieving those goals.
Follow up your conversation about joining ATD by reviewing what drew you to membership. You might reiterate the association's commitment to providing resources and connections to help organizations improve their training and development initiatives. Underscore how your organization is always striving to improve your practices and stay ahead of industry trends, and how you believe that ATD could provide you with valuable support in achieving those goals.