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The BS Dictionary

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The BS Dictionary

Uncovering the Origins and True Meanings of Business Speak

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Speak for Yourself

Speak for Yourself

Content

Do you yearn for a book to disambiguate words and phrases commonly used in business settings, your workplace, and in life in general? Do you wish the kimono would open on idioms and clichés that stretch the bandwidth of understanding and make you wonder if your career is scalable? What are you really saying when you go against the grain and are aboveboard ? What do you hear when your colleague wants face time or to move the needle ?

Do you yearn for a book to disambiguate words and phrases commonly used in business settings, your workplace, and in life in general? Do you wish the kimono would open on idioms and clichés that stretch the bandwidth of understanding and make you wonder if your career is scalable? What are you really saying when you go against the grain and are aboveboard? What do you hear when your colleague wants face time or to move the needle?

Content

The BS Dictionary: Uncovering the Origins and True Meanings of Business Speak provides the real-world definitions to about 300 of the world's most commonly-used business terms and gives you the origin story (who coined the term? when did it start to be used figuratively in the business world?) for each one. Get the language clarity you need and have fun learning the full etymology of favorite phrases. Read humorous commentary about how phrases might be misused or misunderstood.

The BS Dictionary: Uncovering the Origins and True Meanings of Business Speak provides the real-world definitions to about 300 of the world's most commonly-used business terms and gives you the origin story (who coined the term? when did it start to be used figuratively in the business world?) for each one. Get the language clarity you need and have fun learning the full etymology of favorite phrases. Read humorous commentary about how phrases might be misused or misunderstood.

Content

If you are interested in language, business speak, writing, and trivia knowledge, this book is for you! Get The BS Dictionary and impress your friends with your newfound wealth of phrases and their history.

If you are interested in language, business speak, writing, and trivia knowledge, this book is for you! Get The BS Dictionary and impress your friends with your newfound wealth of phrases and their history.

Content

Book Details

Book Details

  • Content

    ISBN: 9781950496167

    ISBN: 9781950496167

  • Content

    Pages: 340

    Pages: 340

  • Content

    Publication Date: April 2020

    Publication Date: April 2020

  • Content

    Formats: Paperback, PDF

    Formats: Paperback, PDF

  • Content

    Product Code: 112010

    Product Code: 112010

About the Authors

Tim Ito

Content

Tim Ito is the co-founder of three ventures: Marketing Nice Guys, a marketing training company, Clarendon Digital, a marketing consultancy, and Find My Marketer, a jobs and community site. Previous to those roles, he served as a vice president at the Association for Talent Development (ATD), overseeing the content and digital marketing division. His career has also included stints at ASCD, America Online, Netscape, and AltaVista in content, marketing and product strategy lead roles. Tim started his career as a journalist—first as a reporter and writer for U.S. News & World Report magazine and then as a senior producer for washingtonpost.com . He is the co-author of The B.S. Dictionary: Uncovering the Origins and True Meanings of Business Speak (April 2020) , with Bob Wiltfong. Since 2015, he has also served as an adjunct professor of a popular digital marketing course at Georgetown University.

Tim Ito is the co-founder of three ventures: Marketing Nice Guys, a marketing training company, Clarendon Digital, a marketing consultancy, and Find My Marketer, a jobs and community site. Previous to those roles, he served as a vice president at the Association for Talent Development (ATD), overseeing the content and digital marketing division. His career has also included stints at ASCD, America Online, Netscape, and AltaVista in content, marketing and product strategy lead roles. Tim started his career as a journalist—first as a reporter and writer for U.S. News & World Report magazine and then as a senior producer for washingtonpost.com. He is the co-author of The B.S. Dictionary: Uncovering the Origins and True Meanings of Business Speak (April 2020), with Bob Wiltfong. Since 2015, he has also served as an adjunct professor of a popular digital marketing course at Georgetown University.

Bob Wiltfong

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Bob Wiltfong is a public relations expert, content specialist, and coach. An Emmy- and Peabody-award-winning storyteller, he has expertise in journalism, video production, and on-camera hosting and performing. Bob resides in Ponte Vedra, Florida.

Bob Wiltfong is a public relations expert, content specialist, and coach. An Emmy- and Peabody-award-winning storyteller, he has expertise in journalism, video production, and on-camera hosting and performing. Bob resides in Ponte Vedra, Florida.


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