Chapter of the Month

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ST. LOUIS CHAPTER: Showcase Chapter Value to Increase Chapter Sponsorship Potential

ST. LOUIS CHAPTER: Showcase Chapter Value to Increase Chapter Sponsorship Potential

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SUMMARY: The St. Louis Chapter transformed its sponsorship program from a conference-only focus to a year-round model, offering sustained benefits and deeper engagement for sponsors. By creating clear value propositions, defined sponsorship levels, standardized agreements, and a detailed SOP for board roles, the chapter streamlined recruitment, prioritized renewals, and ensured sponsors received agreed-upon benefits. This approach grew sponsorship from three conference sponsors in 2023 to 10 annual sponsors in 2025—including four platinum sponsors who contributed to diverse programming—boosting revenue, strengthening partnerships, and enhancing member offerings.

SUMMARY: The St. Louis Chapter transformed its sponsorship program from a conference-only focus to a year-round model, offering sustained benefits and deeper engagement for sponsors. By creating clear value propositions, defined sponsorship levels, standardized agreements, and a detailed SOP for board roles, the chapter streamlined recruitment, prioritized renewals, and ensured sponsors received agreed-upon benefits. This approach grew sponsorship from three conference sponsors in 2023 to 10 annual sponsors in 2025—including four platinum sponsors who contributed to diverse programming—boosting revenue, strengthening partnerships, and enhancing member offerings.

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If your chapter has had a Sharing Our Success (SOS) submission accepted, is CARE achieved, and have not been featured recently as Chapter of the Month (within 18 months), you might be the next chapter for this award!

If your chapter has had a Sharing Our Success (SOS) submission accepted, is CARE achieved, and have not been featured recently as Chapter of the Month (within 18 months), you might be the next chapter for this award!

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The COM program is managed by the Chapter Recognition Committee (CRC) . Visit the CRC webpage for more information about COM and committee contact information.

The COM program is managed by the Chapter Recognition Committee (CRC). Visit the CRC webpage for more information about COM and committee contact information.

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If you have questions, please see the FAQs or contact your chapter relations manager (CRM) . We look forward to working with you!

If you have questions, please see the FAQs or contact your chapter relations manager (CRM). We look forward to working with you!